Methodology

Analysis: The VantagePoint One System.
Comprehensive. Insightful. Cost-effective.

The VantagePoint One System is a best-in-class methodology that drives the development of an Enterprise Growth Summary. A customized questionnaire is drawn from our database of 600 questions. This facilitates a series of interactive sessions where investigation of the company, industry, customer, products, markets and many other areas are performed.  We focus on the psychology of the buying decision, which is our lynchpin for reverse engineering superior strategies and cost-effective solutions.

See a sample topical outline of a customized system.

Synthesis: The Enterprise Growth Summary.
Creative. Comprehensive. Pragmatic.

The results of the analysis are encapsulated in the Enterprise Growth Summary. This drives the development of deliverables, which may be a business plan, a new web site, a new product, marketing communications materials, a marketing system or other product.  Our products deliver measurable impact. The summary positions startups and companies for peak performance: the key components include:

Industry and Competitive Analysis · Buying Decision · Differentiators · Trends 

Pricing · Best Practices · Technology · New Products · Innovation · Systems · Strategies & Tactics

See an example of our Enterprise Growth Summary

“Donn is extremely knowledgeable in business strategies and tactics across a range of issues – the issues that build true company value.”-Wayne M. Gatewood, Jr., President & CEO, Quality Support, Inc. – Federal Contractor Management and Administrative Support.