Revenue Generation

Marketing creativity.
Strategic rigor.

During the discovery process we often talk with our client’s customers, stakeholders and those actively engaged with them. In doing so, we scrutinize and define the cognitive process of the customer’s buying decision. This helps us to design materials with a look and tenor that reaches the heart and soul of the customer. Whatever the challenge, from awareness building to new product rollout – we deliver superlative materials that hit the mark.

Integrated systems.
Revenue generation.

Integrated marketing happens at the tactical, not the strategic level, and entails tools for relationship building that help close the sale. We develop systems that help you reach your decision maker, close sales and shorten the sales cycle. And we do this by building the buyer’s context – with no puffery – developing strong and unique proof statements that qualify and quantify benefits.

Identity Packages · Brochures · Presentations · Web · Social Media
Proposals · Capabilities Statements · Marketing Systems


Exemplary Results

  • Ron Rico Rum. Tripled market share in 18 months by niche marketing to an underserved segment.
  • Design Capital Financial. Designed marketing system that has a 78% close rate.
  • RMCLU. Highly differentiated brand strategy fostered a steady 20% to 30% annual growth.
  • Echelon Environmental. New website and marketing campaign tripled previous year’s business in only a 7 month period.

“Donn O’Neill has worked with my firm on since its inception and during its rapid growth. He is meticulous – and has an ownership perspective in truly caring about the growth and direction of our company. He has truly been a great asset.”-Reed Scull, CEO, X-Ray Visions, LLC Springfield, VA.